DoubleTree West Edmonton Conference Landing Page
A campaign landing page built for DoubleTree by Hilton West Edmonton to promote new conference bookings, present the Book West Bonus rewards offer, and capture qualified inquiries from event planners.
Project Overview
DoubleTree by Hilton West Edmonton needed a focused campaign landing page to promote their Book West Bonus offer to event planners booking new conferences between April and August, 2026 through 2030. The page had to communicate the offer, the rewards choice, and the eligibility terms while making it easy for planners to request availability, pricing, and next steps.
My Role
What I led and contributed to throughout the project.
- Designed the campaign landing page layout
- Structured the offer, rewards, and booking sections
- Created a conversion-focused page flow
- Built and published the page using Unbounce
- Set up the lead capture form for event inquiries
- Aligned the page with the hotel's brand and offer details
Project Goals
Promote New Conference Business
Drive new conference, corporate meeting, and special event bookings at DoubleTree by Hilton West Edmonton.
Highlight the Book West Bonus
Clearly present the choice between 4X Hilton Honors Points or a 4% rebate on qualifying conference spend.
Generate Qualified Leads
Capture event planner details so the hotel team could respond with availability, pricing, and next steps.
Communicate Offer Terms
Present promo code, eligibility window, and minimum requirements in a clear, trustworthy way.
Design & Build Highlights
Single-purpose campaign landing page
Clear primary offer messaging
Rewards comparison section
Prominent booking call to action
Lead capture form for inquiries
Mobile-responsive layout
Trust-supporting offer terms
Hotel and conference imagery
Project Screenshots
Screenshots can be added here after export or once project images are available.
Landing Page Hero & Offer
Rewards & Booking Section
Mobile Landing Page View
Built With Unbounce
This page was built using Unbounce, a dedicated landing page platform that makes it easy to launch focused campaign pages with built-in lead capture and fast, reliable hosting.
- Purpose-built landing page platform
- Fast, hosted page delivery
- Built-in form and lead capture
- Easy to update offer details
- Mobile-friendly out of the box
Project Outcome
The finished landing page gave DoubleTree by Hilton West Edmonton a focused, on-brand campaign page that clearly presents the Book West Bonus offer and provides event planners with a simple way to inquire about hosting their next conference.
Skills Used
Need a campaign landing page that converts?
I design focused landing pages built around a single offer, a clear message, and a simple path to inquiry.